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English arrow For Law Firms arrow Marketing & Business Development arrow Rainmaking for Women Lawyers

Rainmaking for Women Lawyers

Faculty :
Price: $50.00 -
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Course #: ENMK0005R


While women now equal or outnumber men in law schools around North America, the high attrition rates of women lawyers from private practice combined with other factors means that far fewer women then men attain partnership.  The obstacles that women lawyers will face in their careers are numerous and complex but one thing is certain:  the most successful women lawyers are often the best business developers.


This webinar will focus on how women lawyers can use business development skills to navigate the pathways of power and build successful legal practices.  In this presentation attendees will learn how each woman’s approach to business development is unique and personal, how to take advantage of strengths and overcome obstacles and how to comfortably and confidently ask for business at the right time.  The speaker will offer practical tips and suggestions that attendees can immediately put to use in their own practices.


A question and answer session will be part of this webinar.


Who should attend?

Women Lawyers, Marketing Partners, Legal Marketing Professionals and Legal Administrators who are responsible for business development


What you will learn:

  • The business development mindset – Getting over the rainmaker turn off
  • The foundation for business development – Good people finish first
  • The business development process – Start right to end well
  • How to qualify contacts and assess needs – Ask don’t tell
  • How to comfortably and confidently ask for business at the right time – Bringing it home


What you will receive:

  • Comprehensive set of PowerPoint slides
  • 20 Questions for building relationships
  • Sample Questions for Qualifying and Assessing Needs
  • Reference list


Recorded: 02/05/08


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