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English arrow Member Benefit Series (All types of firms) arrow Marketing arrow How to Make Google Love Your Website...And Get Leads

How to Make Google Love Your Website...And Get Leads


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Price: $50.00 -
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Course #: MBSM0008R


Description

Speaker: Rachel Gold of Ingenuity Marketing

Getting qualified leads through your website is easier than you think. These strategies don’t require a complete web overhaul and they are trackable, which results in less cost and more ROI than traditional activities like tradeshows and direct mail. In this highly interactive presentation, learn the best online techniques for business development by leveraging Google analytics, content, social bread crumbs and even personal assistants like Siri! Attendees will take away: 

  • Updates to use your website as an extra salesperson with examples of go-to-market sales strategies.
  • Use question/answer formats in content to support how people search and make purchase decisions.
  • Learn how key search terms should integrate into the sales process.

 

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